Sunday, 30 May 2010
Kafka eat your heart out
But they are, after all, only advertising. So it is one thing is to admire them. It is quite another to declare them national monuments, as the Piñera government has just done. That's just wierd.
When Piñera came to power, he changed the government logo, eschewing the modern and simple Chilean flag logo of the Concertación years for the traditional coat of arms (which includes the motto, By Reason or by Force). At the time, some wags suggested he might skip a step altogether and opt for the LAN Chile logo.
Somehow, now that doesn't seem so far fetched.